New interactive technology is helping locked down Melburnians inspect properties without leaving home or breaking Covid-19 restrictions.
The cutting-edge tool has proven so successful a Melbourne agency said it could make the difference between landlords leasing a property in lockdown or their investment sitting vacant.
Jellis Craig Stonnington first launched its 3D Matterport camera in 2017.
The agency’s head of property, Sam Nokes, said uptake from clients was initially slow, but since the pandemic’s onset they’d had a “huge” increase in demand.
The technology allows prospective buyers or tenants to take a virtual tour at their pace through every room of a home listed on realestate.com.au.
Mr Nokes said this let them thoroughly inspect the property before deciding to attend in person or make an application to lease the property.
It also offered a better experience compared to simply clicking through the limited number of images typically included in online listings.
“During Covid it was just a necessity, you had to have the 3D scan done. If you wanted your property to be seen and rented, you needed to have a scanner on it,” Mr Nokes said.
“Vacancies went up drastically, they almost doubled in some areas. But the properties that had 3D scans done before Covid, those properties were still able to transact … the properties that didn’t have the scans on them were the ones that were stuck.”
While locked down Melburnians could continue househunting despite strict stay at home orders as a result of the technology.
Mr Nokes said there was also capacity to help time-poor professionals and families find the right property for them without having to spend hours driving to and from open homes.
“Our uptake went up from about 8 per cent of our customers (using it before Covid) to being just over 50 per cent, and that was almost immediate,” Mr Nokes said.
“Putting three kids between five and 10 in the car and driving them around all day to open for inspections is a complete nightmare. You’re putting them in and out of the car, they’ve taken their shoes off, you’ve got to put their shoes back on.
“With the 3D scans, they’re able to just go and see two or three targeted properties and know that they 90 per cent suit their needs before walking in the door.”
Mr Nokes said landlords were currently their biggest clientele taking up the technology.
But he predicted the 3D tours would become more common for sale and rental listings moving forward, and he said Jellis Craig was ahead of the game in adopting the tool.
“With rental properties, the majority of the time they’re vacant, so showing every single nook and cranny is OK because we’re not showing people’s personal goods. But properties being sold are generally occupied, normally by the vendor, and they don’t want every single knick-knack that they’ve got to be shown to the whole world,” Mr Nokes said.
“We wanted to be able to provide the best product in the market that people could use to choose new homes with the least difficulty as possible … when we looked at this it met those customer needs for all different types of customers.”
The scan typically costs about $275, buy Mr Nokes said those who opted to get it done didn’t have to pay to for other expenses such as professional photos, which typically cost more.
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The post Real estate: 3D virtual tours of properties help locked down Melburnians hunt for homes appeared first on realestate.com.au.